Sanders Wallis, Director of New Business Development for Wallis Printing, lives and works in Atlanta, Georgia. He has worked in the print industry for many years now, and prior to his current job worked as a realtor. As a member of the Georgia Association of Printing and Imaging, he is dedicated to the print business for the foreseeable future. However, as a goal-oriented person, he always sets realistic and measurable targets for himself. Whether a ten year or three-month plan, he will follow through and motivate himself to achieve his goals.
Planning and setting goals doesn’t come naturally to everyone, but making an effort to organize your future life can have more benefits than you may initially assume. The discipline and self control required to achieve specific goals can be difficult to find, but by working on first achieving small, day to day, goals it is possible to work up to larger, aspirational plans spanning over the course of many years. With specific goals set, you will develop the skills required to achieve them. Even if you fall short of your first few targets, the experience and reflective information gained mean that more is gained than lost.
Setting the right kind of goals can be difficult, but the key to this is deceptively simple: all goals must be measurable. The target set must be something that you have either done or not, and it must be easy to discern where the line is drawn. Using words such as ‘more’ or ‘further’ is a trap that many people fall into, and these vague, relative terms make it difficult to measure whether you have achieved your goal or not. Instead, work in quantifiable amounts. Rather than “By the end of the month I will eat more healthy food”, say “By the end of the month I will eat five pieces of fruit or vegetables each day”. This way, you always know whether you are on target or not.
Realistic goals are another aspect of goal setting that some struggle with, but the idea is that goals are not your dreams. You are not writing down what you hope to achieve, but what you believe you will achieve. If you don’t believe that your goal is possible at the start, working towards it is pointless. With large plans, break them down into small, quantifiable steps to ensure that you can achieve them.
Sanders Wallis sets realistic goals and sees them through to the end. This gives him an advantage over many business people, as his plans give him something to judge every decision against, however big or small. Setting realistic goals can improve work productivity and satisfaction.